Advocacy
Relaunching the New Media Exchange
It’s been a while since I last posted and I wanted to highlight recent efforts several of my friends and I have made to jumpstart the New Media Exchange/NME. Our relaunch Happy Hour, hosted at Conservative Partnership Institute, was an exceptional gathering, bringing together old friends and new connections to celebrate our shared enthusiasm for … Read more
Everyone Should Be a Content Creator
I just returned from a much-needed vacation in Croatia, and now I’m all geared up to dive back into work. August is my go-to time for mental “resets.” It’s when I play catch-up with my reading list and indulge in podcast marathons. (By the way, if Croatia’s calling your name, take advantage of my travel … Read more
5 Tools to Supercharge Your Productivity at Work
It’s no secret that people are constantly seeking ways to improve their efficiency and work smarter, not harder. We all want to maximize our time and resources to achieve our goals. One study found that knowledge workers switch tasks every 3 minutes on average, and need 23 minutes to regain productivity after interruptions. As someone … Read more
Embracing Creativity: Unique Advertising Solutions for Engaging Audiences
Cutting through the noise and reaching your audience is a constant challenge in advertising and advocacy. That’s why finding fresh and inventive ways to attract and activate supporters is crucial. Any forward-looking campaign strategist constantly seeks inspiration from the latest trends and best practices in the private sector. The Washington Post recently highlighted an interesting … Read more
Conservatives Must Own Their Data and Their Audiences
If it isn’t blatantly obvious already, Gizmodo’s recent article “Facebook Traffic Takes a Hit Following Algorithm Change” provides even more evidence that Conservative activists and organizations need to own their data and avoid relying primarily on social media platforms to promote their message. As I mentioned in a previous post, Conservatives should continue engaging on … Read more
Is Twitter Dying? Should Activists Still Use the Platform?
While Elon Musk’s recent purchase of Twitter sparked massive outrage among liberal activists and media personalities, it doesn’t look like the bad press negatively impacted the platform. New data show Twitter usage is at an all-time high. Musk’s acquisition of Twitter may prove that Free Speech is still alive in America. But does that mean … Read more
How Can ChatGPT Improve Your Advocacy Campaigns?
With ChatGPT dominating the news and everyone’s social media feeds, activists and campaign operatives might wonder if they should incorporate ChatGPT and other Artificial Intelligence (AI) tools into their workflow. The answer is most definitely a “yes.” The speed and relative precision of what these AIs deliver can dramatically improve your workflow by providing an … Read more